Deeper clean* that is gentle on skin
Free of dyes and perfumes
Hypoallergenic
America's #1 Detergent**
#1 recommended by washing machine manufacturers***
*vs. leading national competitor Free detergent
**based on sales
***based on co-marketing agreements
Like most Tide detergents, Tide Free and Gentle Liquid Laundry Detergent contains surfactants. Surfactant molecules have two parts. One is "water loving" and the other is "water hating." The water-loving (hydrophilic) part breaks the surface tension of water. The water-hating (hydrophobic) part is attracted to oil and grease in stains, loosening and removing them from fabrics.
Detergents usually contain more than one type of surfactant to remove certain types of stains and clean different types of fabrics. Other ingredients in laundry detergent can include fluorescent whitening agents (to help maintain whiteness or brightness) and enzymes (to help break down complex stains like blood and grass).
Most detergents also contain dyes and perfumes. Tide Free and Gentle does not.
